'Batman '66' #1 launches today on comiXology

Press Release

Kapow! BATMAN 66 #1 Blasts Off Today

DC Entertainments New Digital-First Comic Featuring DC² Interactivity Now Available for Download

Holy high tech, Batman! Today marks the release of highly anticipated new Digital-First comic BATMAN 66 #1. The first chapter takes the digital reading experience to the next level by incorporating DC²,the latest digital reading innovation from DC Entertainment. DC²s dynamic artwork brings the classic TV shows action and retro attitude to life for comic readers through an expanded storytelling canvas as each comic panel tells a multi-dimensional story through layered artwork and sequences. DC² interactivity is built exclusively on the comiXology platform and will be offered to readers using the DC Comics or comiXology apps or online through www.readdcentertainment.com or comixology.com

BATMAN 66 is inspired by the classic TV series and features many fan-favorite characters like Catwoman, The Riddler, The Joker and, of course, the dynamic duo of Batman and Robin. Written by Jeff Parker, the series features artwork by Jonathan Case and a cover art by Michael Allred. Readers will put on their go-go boots and get ready to Batusi back to the Swingin 60s. The all-new stories portray The Caped Crusader, The Boy Wonder and their fiendish rogues gallery just the way viewers remember them. In the first adventure, The Riddlers out to steal valuable artwork from under the nose of Gothams police force and Batman gets help from an unlikely source: a certain femme fatale dressed in feline finery.

BATMAN 66 is a great title to launch DC² in that the fun, interactive features fit perfectly with the comics dynamic action storylines, stated Hank Kanalz, senior vice president of integrated publishing and Vertigo, DC Entertainment. In addition to producing a top-notch line-up of Digital First comics, were focused on incorporating new and innovative digital experiences like DC² that enhance storytelling.

Its been great collaborating with DC on BATMAN 66 for the first DC² release, said co-founder John D. Roberts. Leveraging the unique abilities of our Guided View reading technology to push the boundaries of digital storytelling is going to be a huge benefit to the comic book reader and Batman fans around the world.

The first chapter of BATMAN 66 is available for download today, and monthly print issues that collect three digital chapters will also be for sale in comic book shops across the U.S., with the first print issue hitting stands on Wednesday, July 17. Non-DC² versions of BATMAN 66 will also be available for download on other digital platforms including iBookstore, Kindle Store and Nook Store.

Ron M. said:

But why pick a title that might attract older readers that don't buy online? Are they expecting it not to sell and don't want to print something like might turn out to lose money? No ink or paper are wasted if it turns out to be a flop?

What I was curious about is if other heroes might show up in it, and how they would have been depicted by William Dozier. What might it have been like if, say, Gerald Mohr had shown up in an episode as Hal Jordan/Green Lantern?

I figure they picked it because Batman '66 is already a proven commodity. Having found success already as a digital and print comic. This one is for the roll-out of DC2.

Ron M said:

But why pick a retro series to do this? Why not something modern? I might have tried it if I could find it at a store. Unless I see it on paper I'm giving it a pass.

You will see it on paper. As the article indicates a print version will be available on July 17.

Replies

Emerkeith Davyjack July 3, 2013 at 3:30pm

...This got some sort-of-turning-me-off publicity , to the tune of " Like seemingly all the coolest ideas this days , a Web exclusive..." .

And of course it WASN'T one anyway !
Ron M. July 3, 2014 at 3:45am

Making a tv series from the 60s a web exculsive was a very odd choice. Seems like the main audience wouldn't be all that computer savvy.
ClarkKent_DC July 3, 2014 at 8:21am

Ron M. said:

Making a tv series from the 60s a web exculsive was a very odd choice. Seems like the main audience wouldn't be all that computer savvy.

But who is the main audience? If it's people who prefer webcomics, why wouldn't they like Batman '66? The 1966 Batman TV series has been in perpetual reruns, so it's not like they've never seen it. And if it's fans of the 1966 Batman TV series, why assume they aren't all that computer savvy?
Jimmm Kelly July 3, 2014 at 10:18am

I still haven't got this yet. I'll buy the TPBs, I guess at some point. I'm a big fan of the '66 BATMAN series, but I don't get my new comics on a computer. Old fashioned paper is my thing. I guess I'm just a fossil of a long gone era.
Ron M. July 3, 2014 at 10:39am

But why pick a retro series to do this? Why not something modern? I might have tried it if I could find it at a store. Unless I see it on paper I'm giving it a pass.

ClarkKent_DC said:

Ron M. said:

Making a tv series from the 60s a web exculsive was a very odd choice. Seems like the main audience wouldn't be all that computer savvy.

But who is the main audience? If it's people who prefer webcomics, why wouldn't they like Batman '66? The 1966 Batman TV series has been in perpetual reruns, so it's not like they've never seen it. And if it's fans of the 1966 Batman TV series, why assume they aren't all that computer savvy?
ClarkKent_DC July 3, 2014 at 11:15am

Ron M. said:

Making a tv series from the 60s a web exculsive was a very odd choice. Seems like the main audience wouldn't be all that computer savvy.

ClarkKent_DC said:

But who is the main audience? If it's people who prefer webcomics, why wouldn't they like Batman '66? The 1966 Batman TV series has been in perpetual reruns, so it's not like they've never seen it. And if it's fans of the 1966 Batman TV series, why assume they aren't all that computer savvy?

Ron M. said:

But why pick a retro series to do this? Why not something modern? I might have tried it if I could find it at a store. Unless I see it on paper I'm giving it a pass.

Why not pick a retro series to do this? It's not like this will be the only comic ever in this format.
Ron M. July 3, 2014 at 11:26am

But why pick a title that might attract older readers that don't buy online? Are they expecting it not to sell and don't want to print something like might turn out to lose money? No ink or paper are wasted if it turns out to be a flop?

What I was curious about is if other heroes might show up in it, and how they would have been depicted by William Dozier. What might it have been like if, say, Gerald Mohr had shown up in an episode as Hal Jordan/Green Lantern?
ClarkKent_DC July 3, 2014 at 11:36am

Ron M. said:

But why pick a title that might attract older readers that don't buy online? Are they expecting it not to sell and don't want to print something like might turn out to lose money? No ink or paper are wasted if it turns out to be a flop?

I don't think any publisher releases anything with the expectation that nobody will buy it. And I don't think the audience is limited to "older readers"; Batman '66 is something anyone of any age can enjoy, And, again, "younger readers" have been exposed to Batman the 1966 TV series their entire lives, so a comics series based on the show can be as appealing to them as it might be to "older readers."
Travis Herrick (Modular Mod) July 3, 2014 at 12:20pm

Ron M. said:

But why pick a title that might attract older readers that don't buy online? Are they expecting it not to sell and don't want to print something like might turn out to lose money? No ink or paper are wasted if it turns out to be a flop?

What I was curious about is if other heroes might show up in it, and how they would have been depicted by William Dozier. What might it have been like if, say, Gerald Mohr had shown up in an episode as Hal Jordan/Green Lantern?

I figure they picked it because Batman '66 is already a proven commodity. Having found success already as a digital and print comic. This one is for the roll-out of DC2.

Ron M said:

But why pick a retro series to do this? Why not something modern? I might have tried it if I could find it at a store. Unless I see it on paper I'm giving it a pass.

You will see it on paper. As the article indicates a print version will be available on July 17.
Randy Jackson July 3, 2014 at 3:27pm

Super cynical answer: DC, Marvel and almost every other company out there that sells a product don't care about anyone over the age of 35. The only companies that cater to the likes of us are the ones that sell products specifically for older people.

It doesn't mean you can't enjoy what they're putting out, but they're definitely not putting it out because they think longtime fans will buy it.

Ron M. said:

But why pick a title that might attract older readers that don't buy online? Are they expecting it not to sell and don't want to print something like might turn out to lose money? No ink or paper are wasted if it turns out to be a flop?

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