Superman: Earth One HC

Is anyone here planning to buy the Superman: Earth One HC? I was very seriously considering it. My LCS didn't necessarily under-order, but the ones they did order sold faster than anticipated. I think he said there were four pre-orders and I forgot how many he said he ordered for the shelf, but they were sold out by the time I got there. Apparently DC has sold through the first printing and is considering going back to press for a second. Diamond may still have some in their warehouses, but there's likely to be demand for those. How did Superman: Earth One do at your store, Brian?

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  • That book has had more mainstream press in the last few days...
  • I saw that at my local, but it was shrink-wrapped, and I'm not buying that book sight unseen.
  • The Baron said:
    I saw that at my local, but it was shrink-wrapped, and I'm not buying that book sight unseen.

    DC and Marvel both do that with all their hardcovers, and I continue to not get why.
  • I'll occasionally ask my LCS to break the wrap on an item I'm likely to buy if not being able to see it is a deciding factor. I haven't seen any mainstream coverage of S:EO myself, but that could explain why it flew off the shelves so quickly.
  • John Byrne scared them into it...


  • Alan M. said:
    The Baron said:
    I saw that at my local, but it was shrink-wrapped, and I'm not buying that book sight unseen.

    DC and Marvel both do that with all their hardcovers, and I continue to not get why.

    My guess is to protect the dust covers.
  • I think DC announced an end to its shrinkwrapping policy -- I'm surprised it's taking this long to implement.
  • Maybe they're following the model of "Don't ask, don't tell."
  • It seems to me to be a very expensive Elseworlds story. Or worse, merely "Ultimate" Superman.
  • I had 5 pre-orders for it, and brought in an additional 5 copies. I've sold 1 shelf copy so far.

    When Marvel and DC started doing HC graphic novels (back in the mid-to-late 1980s), they were a rare and special item. Collectors were the only one interested in them (in general), so condition was an important factor. Shrinkwrap also could be seen as a poor man's embossing; It's a way to make a book stand out on a shelf through visual enhancement. Nowadays, just about everything seems to be getting the HC treatment, and it's not so special anymore.

    DC is quitting the shrinkwrapping more as a way to trim costs than anything else, I'd wager.

    In my store, I (almost) always keep an open copy available for perusing. Exceptions include Absolutes, and a few HC series like Starman, where I only need to "sell" people the first book, and that book sells the rest for me.

    As to the story, As long as there haven't been major changes since I read my advance copy a few months ago (perk!), it's kind of an Ultimate Superman, mixed with a little Superman: Birthright.


    That's right, DC just told Superman's origin again.

    It's not expensive. It's a $20 HC book at 136 pages, equivalent to 6.18 $2.99 comics (total cost $18.48), with no ads.

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