The April preliminary data is out, and it looks like a uniformly strong month, with roughly equal gains in comics and trades:
The market is on a pace to top $500 million for the year even if the next eight months were completely flat — that's how much ahead it already is. Last year's total was $475 million.
For your Free Comic Book Day and Iron Man news packages, I have updated the site with all Iron Man data on the main title since 1968: 
And here is our piece (from last year) on the genesis of the FCBD event, including Joe Field's original column suggesting the idea:

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  • Press Release

    Diamond Announces Top Products For April 2013

     

     

    (BALTIMORE, MD) — (May 3, 2013) — A bank robbery committed by Bruce Wayne poses a mystery to Batman in Scott Snyder and Greg Capullo's Batman #19 from DC Entertainment, the best-selling comic book to specialty retailers in April 2013, according to information provided by Diamond Comic Distributors, the world's largest distributor of comics, graphic novels, and pop culture merchandise.

     

    Marvel Comics was April's leading publisher with a 37.95% market share in retail dollars and a 41.78% market share in units. DC Entertainment was second with a 25.98% share in dollars and a 27.72% share in units. April’s comics sales declined slightly from March by 4.95%, while graphic novels sales increased by 10.32%

     

    Robert Kirkman’s The Walking Dead Volume 1: Days Gone Bye from Image Comics returns to the top of the sales charts for the first time since January as the best-selling graphic novel for April.

     

    Based on Warner Bros. Interactive Entertainment's new fighting game Injustice: Gods Among Us, DC Collectibles' new Injustice: Deathstroke Vs. Green Arrow Action Figure 2-Pack was the best-selling toy product to direct market retailers in April.

     

    Featuring characters from Marvel Studios' new Iron Man 3 film, WizKids/NECA's Marvel HeroClix: Iron Man 3 Booster Packs were April's best-selling game product to direct market retailers.

     

    TOP COMIC BOOK PUBLISHERS

    PUBLISHER

    DOLLAR

    SHARE

    UNIT

    SHARE

    MARVEL COMICS

    37.95%

    41.78%

    DC ENTERTAINMENT

    25.98%

    27.72%

    IMAGE COMICS

    9.04%

    9.87%

    IDW PUBLISHING

    7.54%

    5.59%

    DARK HORSE COMICS

    4.35%

    4.09%

    DYNAMITE ENTERTAINMENT

    2.98%

    2.60%

    BOOM! STUDIOS

    1.92%

    1.97%

    VALIANT ENTERTAINMENT

    1.04%

    1.11%

    EAGLEMOSS PUBLICATIONS

    0.94%

    0.19%

    ZENESCOPE ENTERTAINMENT

    0.80%

    0.72%

    OTHER NON-TOP 10

    7.46%

    4.37%

     

    COMPARATIVE SALES STATISTICS

     

    DOLLARS

    UNITS

    APRIL 2013 VS. MARCH 2013

    COMICS

    -4.95%

    -5.73%

    GRAPHIC NOVELS

    10.32%

    10.11%

    TOTAL COMICS/GN

    -0.56%

    -4.56%

    APRIL 2013 VS. APRIL 2012

    COMICS

    13.87%

    11.71%

    GRAPHIC NOVELS

    14.83%

    19.00%

    TOTAL COMICS/GN

    14.18%

    12.29%

    YEAR-TO-DATE 2013 VS. YEAR-TO-DATE 2012

    COMICS

    19.44%

    16.85%

    GRAPHIC NOVELS

    15.85%

    14.15%

    TOTAL COMICS/GN

    18.32%

    16.64%

     

     

    TOP 10 COMIC BOOKS

    RANK

    DESCRIPTION

    PRICE

    ITEM CODE

    VENDOR

    1

    BATMAN #19

    $3.99

    FEB130151-M

    DC

    2

    THANOS RISING #1

    $3.99

    FEB130488-M

    MAR

    3

    JUPITER’S LEGACY #1 (MR) [*]

    $2.99

    FEB130379-M

    IMA

    4

    AGE OF ULTRON #4

    $3.99

    FEB130474-M

    MAR

    5

    JUSTICE LEAGUE #19

    $3.99

    FEB130121-M

    DC

    6

    AGE OF ULTRON #5

    $3.99

    FEB130477-M

    MAR

    7

    AGE OF ULTRON #6

    $3.99

    FEB130480-M

    MAR

    8

    THE WALKING DEAD #109 (MR)

    $2.99

    FEB130472-M

    IMA

    9

    BATMAN AND RED ROBIN #19

    $2.99

    FEB130150

    DC

    10

    GUARDIANS OF THE GALAXY #2

    $3.99

    FEB130512-M

    MAR

    TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

    RANK

    DESCRIPTION

    PRICE

    ITEM CODE

    VENDOR

    1

    THE WALKING DEAD VOL. 1: DAYS GONE BYE TP

    $14.99

    NOV128157

    IMA

    2

    THE MANHATTAN PROJECTS VOLUME 2 TP

    $14.99

    JAN130500

    IMA

    3

    HAPPY TP (MR)

    $12.99

    FEB130420

    IMA

    4

    SAGA VOLUME 1 TP

    $9.99

    AUG120491

    IMA

    5

    PUNK ROCK JESUS TP (MR)

    $16.99

    JAN130330

    DC

    6

    BATMAN: DETECTIVE COMICS VOLUME 1: FACES OF DEATH TP (N52)

    $16.99

    JAN130296

    DC

    7

    BATMAN: DETECTIVE COMICS VOLUME 2: SCARE TACTICS HC (N52)

    $29.99

    DEC120324

    DC

    8

    BATMAN: THE KILLING JOKE SPECIAL EDITION HC

    $17.99

    NOV070226

    DC

    9

    SWAMP THING VOLUME 2: FAMILY TREE TP

    $14.99

    JAN130301

    DC

    10

    HAWKEYE VOL. 1: MY LIFE AS A WEAPON TP

    $16.99

    DEC120744

    MAR

    TOP 10 TOYS

    RANK

    DESCRIPTION

    ITEM CODE

    VENDOR

    1

    INJUSTICE: DEATHSTROKE VS. GREEN ARROW 2-PACK

    JAN130347

    DC

    2

    MAGNETO ACTION STATUE

    JUN121914

    BOW

    3

    INJUSTICE: WONDER WOMAN VS. SOLOMON GRUNDY

    2-PACK

    JAN138219

    DC

    4

    THE WALKING DEAD SERIES 3: BLOODY FIGURE 3-PACK

    JAN130626

    TMP

    5

    STAR TREK: KLINGON DISRUPTOR

    JUL121719

    DST

    6

    METAL GEAR RISING REVENGEANCE PLAY ARTS KAI: RAIDEN ACTION FIGURE

    DEC121765

    SQU

    7

    WE CAN BE HEROES: JUSTICE LEAGUE 7-PACK BOX SET

    AUG120308

    DC

    8

    AARDMAN BATMAN & ROBIN CLASSIC FIGURE 2-PACK

    FEB130259

    DC

    9

    STAR TREK: THE NEXT GENERATION -- ENTERPRISE-D SHIP

    APR084696

    DST

    10

    TOKIDOKI UNICORNO SERIES 2 MINI-FIGURES

    NOV121757

    TOK

     

    TOP 10 GAMES

    RANK

    DESCRIPTION

    ITEM CODE

    VENDOR

    1

    MARVEL HEROCLIX: IRON MAN 3 MOVIE BOOSTER PACKS

    JAN132018

    NEC

    2

    MARVEL HEROCLIX: IRON MAN 3 MOVIE STARTER SET

    JAN132019

    NEC

    3

    ADVENTURE TIME MONOPOLY

    FEB131928

    USA

    4

    THE WALKING DEAD TV CARD GAME

    NOV122033

    CRY

    5

    MAGIC THE GATHERING TCG: GATECRASH BOOSTERS

    DEC121918

    WIZ

    6

    MARVEL HEROCLIX: IRON MAN 3 MOVIE MINI GAME

    JAN132021

    NEC

    7

    DUNGEONS & DRAGONS CLUE

    FEB131930

    USA

    8

    WARHAMMER 40,000: RELIC BOARD GAME

    OCT121997

    FAN

    9

    TICKET TO RIDE

    MAR043750

    DAY

    10

    SMALL WORLD

    FEB095181

    DAY

     

    How does Diamond calculate the charts? It all starts at the comic book shop.

     

    Data for Diamond’s sales charts — which include the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from a universe of over 3,500 comic book specialty shops located in North America and around the world. The account base includes brick-and-mortar comic book specialty shops, Internet merchants, and other specialty stores.

     

    Unit and dollars sales are calculated based upon orders invoiced and shipped to Diamond accounts during any given month, which comprises initial pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable.

     

    Please note that comics marked with an asterisk have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

    1936089920?profile=RESIZE_320x3201936092094?profile=RESIZE_320x320

  • Press Release

    On the eve of historic ZERO YEAR storyline, Batman titles remain firmly planted atop comic book shop, bookstore and The New York Times bestseller lists

    Burbank, CA May 3, 2013— The dark, evocative and dramatic Batman stories of critically-acclaimed writer Scott Snyder and superstar artist Greg Capullo continued to catapult the iconic vigilante to the top of the sales charts in comic shops and bookstores in the month of April, announced DC Entertainment, the largest English-language comic book publisher in the world. April 2013 saw BATMAN #19 and DETECTIVE COMICS #19 clock in as the top-selling periodicals in units and dollars, respectively, to comic shop retailers, according to the world’s largest comic book distributor, Diamond Comic Distributors.

    Batman’s success in the bookstore market was also impressive, with the Dark Knight taking four of the top 20 graphic novels in dollars and units, according to Nielsen Bookscan – including BATMAN VOL. 2: THE CITY OF OWLS, BATMAN VOL. 1: THE COURT OF OWLS and BATMAN: NIGHT OF THE OWLS – all featuring the work of the unstoppable team of Snyder and Capullo.

    “Greg and Scott know Batman. Their work on the character falls under ‘instant classic’ – edgy, cinematic and suspenseful. They get to the core of what fans look for in a Batman story, and the response has been amazing. The best part? They’re just getting started,” said Diane Nelson, DC Entertainment President. “At the same time, Batman as a character and icon continues to be one of our hottest sellers, whether it’s a digital title or game like INJUSTICE: GODS AMONG US, the epic anniversary issue that was DETECTIVE COMICS #19 or graphic novel collections of his adventures. If it’s Batman, it’s a success.”

    BATMAN #19 was the first of a two-part tale spotlighting the New 52 debut of a key Batman rogue, the mysterious Clayface, and set the stage for BATMAN #21 – the beginning of the sure-to-be-historic BATMAN: YEAR ZERO storyline, a modern reinterpretation of Batman’s iconic origin, also by Snyder and Capullo. The storyline promises to give fans a unexpected look at how Bruce Wayne took his first steps toward becoming Batman.

    As if pulling back the curtain on Batman’s formative days wasn’t enough in June, Snyder will be joining forces with DC Comics Co-Publisher and legendary comic book artist Jim Lee for SUPERMAN UNCHAINED, a new series featuring the hero’s classic supporting cast, villains and an all-new, all-powerful threat. Fans can get a glimpse of what’s to come in the series at their local comic shops tomorrow, as participating stores will be distributing copies of DC Comics’ Free Comic Book Day titles, which include the SUPERMAN LAST SON OF KRYPTON SPECIAL EDITION #1 (featuring a lead story by DC Entertainment Chief Creative Officer Geoff Johns) and the DC NATION SUPER SAMPLER #1, for our younger readers.

    Batman’s presence was also felt in the accolades department, as BATMAN VOL. 2: CITY OF OWLS and DETECTIVE COMICS VOL. 2: SCARE TACTICS made The New York Times Hardcover Bestseller lists. Also on the list were the DC Comics titles EARTH 2 VOL. 1: THE GATHERING, and Vertigo titles AMERICAN VAMPIRE VOL. 5 and 100 BULLETS: THE DELUXE EDITION BOOK FOUR. Making their debuts on The New York Times’ Paperback Bestsellers lists are DC Comics titles SWAMP THING VOL. 2: FAMILY TREE and WORLDS’ FINEST VOL. 1: THE LOST DAUGHTERS OF EARTH 2, and Vertigo titles PUNK ROCK JESUS and THE UNWRITTEN VOL. 7: THE WOUND.

    On the digital side, INJUSTICE: GODS AMONG US dominated the sales chart in April, taking each spot of the top 15 selling titles.  INJUSTICE is a true phenomenon, driving double digit sales percentage increases for the top 20 titles across all major distribution platforms: comiXology, Kindle Store, iBookstore and Nook Store. INJUSTICE print issues also continue to sell well, with each issue released to-date going back for additional printings.

    Also in April, DC Entertainment launched a first-ever crowdfunding initiative for its We Can Be Heroes giving campaign. The crowdfunding initiative has already raised more than $120,000 by offering fun donation perks for fans, as well as once-in-a-lifetime experiences like hanging out with Geoff Johns at San Diego Comic-Con and a private hometown screening of MAN OF STEEL. For more information on We Can Be Heroes, visit www.WeCanBeHeroes.org

  • Press Release

    The comics sales estimates and analysis for April 2013 are now online at Comichron.
    (As usual, permission is granted for news sites to republish the analysis post in part or whole with attribution, byline, and links intact. The Comichron estimate page should be linked to, but not republished, as my estimate documents are perpetual works in progress, always being revised as I get new information. Linking to my page makes sure your readers always see the most up-to-date version.)
    Notables not covered in Friday's release:
    • The top-selling issue posted the lowest sales of any top-seller since May 2011, before the DC relaunch. It's significant that the market is still so much ahead this month, even without any quarter-million selling issues on the slate.
    • Diamond, as usual, releases data for a number of entries that don't make the Top 300 in its Small Publisher lists; this month, the TPB list goes almost to 500th place, where we see items are still selling about 300 copies. (The 300th place books are doing about 500 copies, meanwhile.)
    I would like to also call your attention to the Flashback column linked above — this April is the 20th anniversary of the biggest sales month in the history of the Direct Market. This was the month that Superman returned from the dead, and retailers who came up short on books in November when Superman died ordered dramatically more copies. Close to 50 million comic books sold overall that month — staggering!

    Best,
    John Jackson Miller
    Curator, The Comics Chronicleshttp://www.comichron.com
    http://www.twitter.com/comichron
    http://www.facebook.com/comichron

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