From Big Tent Entertainment
Jan. 7, 2013
POP CULTURE ICON DOMO TEAMS WITH WARNER BROS. CONSUMER PRODUCTS FOR NEW DC COMICS COLLECTION
Japanese Meme Steps Into Historic Suits of Superman, Batman and Other Top DC Comics Super Heroes For New Domo X DC Line of Collectible Figures Available in Early 2013
New York, NY, - Branded entertainment company Big Tent Entertainment announced today that viral sensation Domo has teamed up with Warner Bros. Consumer Products (WBCP), on behalf of DC Entertainment, to soon be donning the iconic attire of many of today’s top DC Comics characters through a new licensing agreement with Funko and WBCP. The long-term deal will engage fans of both the pop culture sensation and the world renowned comic book characters with a line of co-branded collectible figures. The new Domo X DC line will feature Domo assuming the identities of Justice League staples Superman, Batman and more!
Launching in February 2013, retailers in the U.S. and Canada including Barnes and Noble, Entertainment Earth, Fry’s, Diamond Comics, and Amazon.com will carry the new collectible Domo figures. The line is highlighted by five unique 4” Super Stylized Pop! Vinyl Collectible Figures with Domo portraying Superman, Batman (The Dark Knight), Batman (Classic), The Flash and Green Lantern.
In addition, a Blind Box Vinyl Collectible Mystery Mini line of figures will also be released comprised of nine unique 2.5” characters including a number of DC Comics’ most admired Super Heroes and most notorious Super-Villains. Retailers will also offer a 1” mini zipper pulls featuring super hero Domo’s likeness.
“The ability for Domo to become literally anyone or anything has always been a cornerstone of the brand,” said Richard Collins, Chief Executive Officer, Big Tent Entertainment. “We feel this partnership with Warner Bros. Consumer Products is the perfect project as it gives Domo a new exciting world of characters to play off of and opens him up to DC Comics’ vast loyal fanbase.”
Domo’s unique look and personality as the mascot for Japanese public broadcaster NHK quickly catapulted the character into one of the Internet’s biggest sensations. As the reigning poster child for personalized, user-generated content, Domo has found a home as a pop culture icon within the online viral community with hundreds of thousands of fan-made images, websites and videos posted to websites such as YouTube, Facebook, Instagram, Pinterest and Flickr, among others. Now more than a decade later, the popular fuzzy brown character’s cult status continues to grow with product flying off retail shelves.
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