Four Premiere 13-Chapter Series Featuring Leading Marvel Superheroes and Creators
New York, NY—March 11, 2013—Get ready for a weekly comics experience featuring the most popular super heroes by the most talented creators, in an innovative format that will leave you demanding more! Announced yesterday at the Marvel House of Ideas panel during SXSW, beginning Tuesday July 9th Marvel will release a new Infinite Comic every week for an entire year spotlighting four of Marvel’s biggest characters in a 13-chapter series. Designed specifically for mobile devices and fully embracing the technological opportunities, Infinite Comics are the first to treat these devices as a new canvas, creating comics designed for a new generation of users. Not only will these new Infinite Comics will feature some of the most popular heroes in comics today but they’ll also boast some of the best creative talent in the industry!
To kick things off, fans are in for the ride of their life as superstar creators Jason Aaron, Jason Latour and Paco Diaz take Wolverine back to the Far East in Wolverine: Japan’s Most Wanted. The Silver Samurai has his sights set on Wolverine and will do anything he can to get rid of him, including unleashing a horde of deadly ninjas, and the mutant mass murderer – Sabretooth!
“We call these Infinite Comics because the storytelling possibilities are, frankly, infinite,” said Alonso. “Perfect for new readers, but also set in current continuity to provide interest for long time fans, Wolverine: Japan’s Most Wanted follows right in line with the premium content fans have come to expect in this new medium. Throw in top creative talent and these Infinite Comics become a force to be reckoned with.”
Ignited by the red-hot success of Infinite Comics in 2012, and combined with the demand from fans and creators who saw a world of infinite potential in this new format, these stories are designed specifically for mobile devices and fully embracing the technological opportunities.
“Following the critical acclaim we had with Avengers VS. X-Men and Ultimate Spider-Man last year, we wanted to take advantage of the technical aspects of the digital reading experience take it to the next level,” explained Peter Phillips, Senior Vice President and General Manager, Marvel Digital Media Group. “By providing these comics on a weekly basis, we are furthering our commitment to bringing a new kind of digital reading experience to a wider audience than ever before.”
This is first time Marvel has ever offered all-new weekly digital comics content, and this June – Marvel is doing it style!
“Wolverine is one of our most popular characters both in and out of comics,” explained David Gabriel, SVP of Publishing, Print & Digital Sales. “What’s great about kicking off our weekly series with Wolverine, we’re hoping new fans might find interest in other stories featuring him and head on out to their local comic shops for more!”
Available right at your fingertips, these new Infinite Comics will be available on the Marvel Comics app (for iPhone®, iPad®, iPod Touch® & AndroidTM devices) and online in the Marvel Digital Comics
Shop!
Replies
Huh? What?
Critical acclaim = Made a LOT of money!
Well, why didn't they say that? No shame in selling a load of comics. It's the business they're in.
I know Marvel Comics is all about making stuff up, but that's not supposed to include their marketing claims.
If it was truly "critically acclaimed", it would have been a poor seller.
But due to its profitabilty, I've heard radio ads for Age of Ultron!
What a thing to write!
Well, that's how they market movies that don't do well at the box office when they go on DVD! ;-)
Which is the opposite of your first claim. :-P
I'd still have to wonder if Avengers V X-Men had been well-written instead of fanboy-pleasing, whether it might have made an impact outside our little ghetto, and actually broken through. As it was, I didn't hear a whisper about it outside the fan press. Civil War did break through pretty much, and it was probably better written, despite the fanboy whinging that went on about it. General readers didn't need to know loads of intricate continuity to 'get' it, for one thing.
Comics sales analyst Brian Hibbs has called CW the closest thing Marvel has to Watchmen, in regard to its 'long tail'.
As for AvX, not writing a great breakthrough epic when you have the stars of two major popular movie franchises on hand looks like a wasted opportunity for 'outreach' to me.
But they've decided to strap their colors to the 'awesome and badass' fanboy mast...
Maybe Avengers Vs X-Men would have worked better if they limited the amount of members each team had or brought in. If they dealt with characters only seen in the movies, the general public would be more apt to read them, the story would have been tighter and characters like Iron Fist, Doctor Nemesis, Magik or Nova wouldn't have taken up so much valuable "real estate".