“I have to say that if you are a reader that just wanted your favorite characters on tap forever, and never cared about the creators, then actually you’re probably not the kind of reader that I was looking for. I have a huge respect for my audience. On the occasions when I meet them, they seem, I like to think, to be intelligent and scrupulous people. If people do want to go out and buy these Watchmen prequels, they would be doing me an enormous favor if they would just stop buying my other books. When I think of my audience, I like to have good thoughts and think about how lucky I am to have one that is as intelligent as mine and as moral as mine. [...] The kind of readers who are prepared to turn a blind eye when the people who create their favorite reading material, their favorite characters, are marginalized or put to the wall — that’s not the kind of readers I want. So, even if it means a huge drop in sales upon my other work, I would prefer it that way. I mean, there’s no way I can police this, of course. But, I would hope that you wouldn’t want to buy a book knowing that its author actually had complete contempt for you. So, I’m hoping that will be enough.” - Alan Moore from the interview found here:
This comes a couple of weeks after David Mazzucchelli asked readers to not buy the new edition of Batman: Year One after all of the extra work he put into creating the "definitive" edition has been dumped for new printings.